--name (required) | <name> | Creative name |
--page-id (required) | <id> | Facebook Page ID (required for object_story_spec) |
--link-url (required) | <url> | Destination URL where users will be directed when clicking the ad |
--account-id | <id> | Meta Ad Account ID (uses configured account if not provided) |
--message | <message> | Primary ad text/message (single-variant). Mutually exclusive with bodies. |
--headline | <headline> | Ad title/headline (single-variant). Mutually exclusive with titles. |
--bodies | '<json>' | Multi-variant primary texts (1–5). When set, the creative is built with asset_feed_spec and must be attached to a Dynamic Creative ad set. |
--titles | '<json>' | Multi-variant headlines (1–5). Pair with bodies. |
--descriptions | '<json>' | Multi-variant descriptions (0–5). Pair with bodies. |
--picture | <url> | External image URL - must be publicly accessible |
--image-hash | <image-hash> | Pre-uploaded image hash (alternative to picture URL) |
--video-id | <id> | Video ID for video creatives |
--placement-assets | '<json>' | Placement asset customization (multi-ratio ad): one image or video per placement bucket, each placement_group at most once. Requires image_hash as the fallback image for placements not listed. Upload every ratio first (upload_image_from_url / upload_video_from_url) and pass the hashes. Mutually exclusive with bodies/titles — the resulting creative must be attached to a STANDARD ad set (Meta rejects it in a Dynamic Creative ad set). |
--creative-source | '<json>' | For a static creative from an Adside drop, pass its exact prepared source. The server rechecks destination compatibility, revision, effective copy and placement image hashes before creating anything. |
--call-to-action-type | LEARN_MORE|SHOP_NOW|SIGN_UP|DOWNLOAD|BOOK_TRAVEL|LISTEN_MUSIC|WATCH_VIDEO|GET_QUOTE|CONTACT_US|APPLY_NOW|GET_DIRECTIONS|CALL_NOW|MESSAGE_PAGE|SUBSCRIBE|BOOK_NOW|ORDER_NOW|DONATE_NOW|SAY_THANKS|SELL_NOW|SHARE|OPEN_LINK|LIKE_PAGE|FOLLOW_PAGE|FOLLOW_USER|REQUEST_TIME|VISIT_PAGES_FEED|USE_APP|PLAY_GAME|INSTALL_APP|USE_MOBILE_APP|INSTALL_MOBILE_APP|OPEN_MOVIES|AUDIO_CALL|VIDEO_CALL|GET_OFFER|GET_OFFER_VIEW|BUY_NOW|ADD_TO_CART|SELL|GIFT_WRAP|MAKE_AN_OFFER|BUY_TICKETS|EXPLORE_MORE|GET_PROMOTIONS|GET_SHOWTIMES|LISTEN_NOW|SAVE|SEE_DETAILS|SEE_MENU|WATCH_MORE|WHATSAPP_MESSAGE | Call to action button type (40+ supported types) |
--description | <description> | Additional description text |
--instagram-actor-id | <id> | Optional. Instagram Business Account ID of the Page’s Instagram account (typically starts with 1784) — the instagram_account_id adside meta account-pages get reports for that Page. When omitted the tool resolves the identity itself: the Page’s Instagram business account, else — for placement-customised and variation creatives only, which Meta refuses without one — its Page-backed Instagram account (created when the Page has none — a write on the workspace’s Page the result calls out), else the Page actor override. A standard creative is left without one when the Page has no Instagram account. The result reports which one it used in instagram_identity |
--adlabels | '<json>' | Ad labels for organization and tracking |
--enable-standard-enhancements | true|false=false | Enable Standard Enhancements with individual feature control |
--enhancement-features | '<json>' | Individual enhancement feature controls |
--attachment-style | link|album=link | Attachment style for link ads |
--caption | <caption> | Caption text (typically domain name) |
--url-tags | <url-tags> | URL tags appended to the link URL for tracking (e.g. utm_source=…&utm_medium=…) |